When customer needs drive innovation

IPS e.max Zirconia, the latest addition to the IPS e.max family from Ivoclar, is redefining the possibilities for all-ceramic restorations. From the very beginning, Ivoclar involved customers from around the world in the development of the new product, placing their needs for versatility, esthetics, efficiency and reliability at the heart of the material’s design. Their ongoing input helped refine essential material properties, such as shade accuracy, shade progression, strength, surface quality and range of applications. To celebrate the launch, Ivoclar is introducing two exclusive introductory packages designed to support different laboratory esthetic workflows. The “Redefining Package White Esthetics” focuses on efficient white esthetic workflows with IPS e.max Zirconia and IPS e.max Ceram Art essentials for simplified monolithic finishing. The “Redefining Package Red & White Esthetics” expands those capabilities with additional gingiva materials, supporting highly esthetic pink and white restorations including implant and full-arch cases. For further information about the product, please visit https://www.ivoclar.com/ips-e.max-zirconia